AI Insights · Timothy · April 2025
Top 5 Social Networking Apps Performance in New Zealand Q1 2025
Explore the performance trends of the top social networking apps in New Zealand during the first quarter of 2025, based on Sensor Tower's data insights.
In the first quarter of 2025, the social networking landscape in New Zealand saw significant activity across leading applications. Here's a look at how the top five apps performed on a unified platform, with insights provided by Sensor Tower.
Grindr - Gay Dating & Chat from Grindr LLC showed consistent weekly revenue, peaking at $13.7K in the opening week of January. Downloads fluctuated slightly, with a high of 443 in mid-March. Active users remained relatively stable, ranging from 3.6K to 3.8K throughout the quarter.
Life360: Stay Connected & Safe experienced a notable increase in weekly revenue, reaching $9.3K in late February. Downloads varied, peaking at 4.3K in early February. Active users saw substantial growth, climbing from 111K to over 153K by the end of March.
Yubo : Make friends & chat now, by Twelve APP, maintained steady revenue, with a peak of $6.2K in late February. Downloads were consistent, with a slight peak at 595 in mid-February. Active users remained steady, hovering around 7.2K to 7.3K.
BIGO LIVE-Live Stream, Go Live from BIGO TECHNOLOGY PTE. LTD. saw a significant rise in revenue, reaching $15.6K by the end of March. Downloads steadily increased, peaking at 1.3K in mid-March. Active users showed a slight decline, from 21.6K to 19K throughout the quarter.
Discord - Talk, Play, Hang Out recorded a peak revenue of $8.5K in early March. Downloads were consistent, with a slight high of 5.6K in early January. Active users fluctuated, reaching a high of 284K in early March but ending the quarter at 269K.
For more detailed insights and data trends, visit Sensor Tower's platform.